What
What
What is The Niche Traveller?
The Niche Traveller is a travel club for luxurious family holidays. We offer a curated selection of family-friendly and sustainable hotels & villas, tailor-made trips and authentic experiences to the most up-and-coming destinations in Europe.
Why
Why
Why become a member?
We tailor-make every trip and have personally visited each of our hotels and villas, which means we know exactly what to recommend to each individual family. We offer first-class trip planning and will advise in all important travel issues due to the pandemic.
Who
Who
Who we are
Founded by mother of four, Kerstin Bognár, The Niche Traveller is run by a passionate team of travel scouts and insiders who live and breathe their destinations and give truly personalised advice.
Hand-picked properties
We personally visit every hotel and villa we feature, ensuring each one hits our style buttons.
Bespoke Road Trips
Our team of local insiders provides the best up-to-the-minute family tips and guides.
Family friendly
We understand what families need and only recommend places that we've tested out with our kids.
Sustainability
Our properties adhere to strong eco-friendly principles. We aim to carbon offset every holiday with our partner Atmosfair.
Club benefits
The Club offers exclusive hotel reviews and access to our bespoke holiday planning & booking service.
We live and breathe travel, but our ethos is to do so slowly, respectfully and sustainably. That means taking the train when we can and offsetting our flights. Most importantly, we value our kids' opinions – which is why we introduced Niche Junior, giving our little travellers a platform.
Kerstin Bognár
CEO and Founder, The Niche Traveller
Pick your dream destination off the beaten track
Stay ahead of the curve with our selection of fascinating locations, from laid-back Comporta to up-and-coming Menorca.
Switzerland
Wengen
46°36′N 7°55′E
Car-free and full of character, Wengen feels like stepping back in time. With direct access to the Jungfrau, this Swiss village is perfect for families and travellers seeking alpine adventure with style.
Austria
Zug am Arlberg
47° 11'N 10° 07'E
Often known simply as a part of the renowned Lech, Zug am Arlberg is in fact a destination in its own right – quieter, closer to nature, and more authentic. And especially appealing in the summer months.
Spain
Formentera
38°42'N 1°28'E
„You could…but no pressure“ is the motto on Formentera. If all you do is spend your days sunbathing on one of the beautiful bay beaches and go to bed early, you haven’t missed anything. It is the perfect island to relax and slow down.
or
Already Decided?
Then join our Club to get unlimited access to all our content, including exclusive hotel recommendations and reviews, direct booking options, insider travel guides and tailor-made travel services.
The Club
by The Niche Traveller
What customers love about us
Let's hear from our customers what makes us our services and recommondations one of the best they've experienced:
Bespoke Road Trips
Looking for inspiration for a road trip or round trip? Our itineraries and detailed travel plans feature the best stops, hotel recommendations, and sightseeing tips.
ROAD TRIP
A Tailored Portugal Road Trip: Discover Comporta, Alentejo & the Hidden Gems of Costa Vicentina
Portugal
Hit the road from Lisbon and uncover the best of Portugal’s southern coast. Wander the endless beaches of Comporta, explore the rolling hills and historic villages of Alentejo, and stop at timeless gems like Monsaraz and Aljezur. Along the way, we reveal the finest and most family-friendly accommodations — from charming guesthouses to elegant countryside estates — so you can experience each destination in style and comfort. Whether you’re chasing authentic local flavours, golden beaches, or quiet corners steeped in history, this road trip has it all. Get inspired by our guide and start planning your very own unforgettable Portugal road trip.
For the full itinerary, a membership to The Club is required:
In the news
Find out what the press has to say about The Niche Traveller. Click the logos or visit our press page.
All press reviews
